Campaign Brief – FREE Gov Phone

Recursos FREE Phone

Brand Background

Recursos is a leading Spanish language platform that connects Latino consumers with both government and non-government programs, grants and solutions to live better lives. See website for program details.

Campaign Goals

Our goal is to increase brand awareness and drive signups for the new Affordable Connectivity Program (ACP), a federal initiative to provide all Americans with broadband Internet service.

Creator Requirements

  • No minimum followers required.
  • Cover lifestyle and family.
  • Be able to link to website to track signups.

Deliverables

  1. Social media post or email newsletter send describing the program.
  2. List program benefits.
  3. Social media posts must include #ad or #Sponsored.

Timeline

Ongoing campaign, lasts 1 year with automatic renewal.

Payment

$15 per new signup to the program. No purchase required.